More of a framework than a time frame. More of an exclamation point than a period. More of a journey than a duration. The grit is embedded, the era is implied. It is a timeline, but it is not linear. It is everywhere and every time that the heartbeat endures defiantly, and that the will to win edges out the temptation to quit. The Grit Era was yesterday, but today cannot exist without it. The Grit Era is how we inform tomorrow.